摘 要
本研究旨在探討大學生寂寞感與社群媒體使用頻率間的關係，以及使用社群媒體的動機與不同背景變項在寂寞感量測上的差異狀況。本研究採問卷調法，以南臺科技大學數位設計學院的大學生為研究對象，以「UCLA寂寞量表」為主要研究工具，並將資料以適當統計方法進行分析，結果發現超過70%的年輕大學生，社群媒體使用頻率每日超過2小時使用社群媒體的主要動機為社會整合層面上的與家人或朋友保持聯繫。不同性別、不同年級、是否獨居對於寂寞感的量測，皆無顯著差異。不同性別之年輕大學生的社群媒體使用頻率則有顯著差異，且不同社群媒體使用頻率對於寂寞感的感受亦有顯著差異。社群媒體每日使用頻率愈高，可能促使年輕大學生愈容易感到寂寞。建議在強調數位學習的同時，必須同時提供或給予年輕大學生更明確的社群媒體使用導引，以期有更完善健全的數位社群學習環境。
關鍵詞：社群媒體、寂寞感、大學生
Abstract
The purpose of this study was to explore the relationship between college students' loneliness and the frequency of social media use and the differences between the motivation for using social media and different background variables in the measurement of loneliness. This research adopted the questionnaire method, took the college students of the School of Digital Design of Southern Taiwan University of Science and Technology as the research participants, used the "UCLA Loneliness Scale" as the primary research tool, and analyzes the data using appropriate statistical methods. The results showed that over 70% of young college students used social media more than two hours a day. The primary motivation for using social media was to keep in touch with family or friends at the level of social integration. There were no significant differences in the measures of loneliness among different genders, different grades, and whether they lived alone. There were significant differences in the frequency of social media use among young college students of different genders. There were also significant differences in the feelings of loneliness among different frequencies of social media use. The higher the frequency of daily social media use, the more likely for young college students to feel lonely. We suggest that while emphasizing digital learning, young college students have more explicit guidance on the use of social media to have a more complete and sound community digital learning environment.
Keywords: Social Media, Loneliness, College Students